The list below is a reminder that the people we want to serve can only control
themselves but often want OTHERS to change. That may be reality, but we can
encourage personal agency by reminding people about THEIR options for change.
Either way, the action is pointed. These are good copywriting words to get out of
psychobabble and respond to a regular person’s desire for real change.
1. Stop
2. Start
3. Modify
4. Add
5. End
6. Discuss
7. De-triangulate
8. Accept
9. Assert